State of Search 2013 Presentation Links
Had a great time at the State of Search conference in Dallas, TX yesterday! Below is a quick rundown of the talks and links to the presentation slides that were shared publicly on Twitter. If any additional presentations are shared, I'll add them to the list. Just Tweet me @rtkrum
Opening Keynote:
Rand Fishkin, Moz, @randfish
Building Great Digital Marketing Teams
SEO Track:
Wil Reynolds, SEER Interactive, @WilReynolds
Selling #RCS to Your Boss: Creating, Pitching, and Analyzing Impact
Derek Mabie, Evolve Digital Labs, @DerekMabie
What a Difference a Year Makes: Search Strategies, TED Talks, and Tactics
http://www.slideshare.net/EvolveDL/derek-mabie-state-of-search-2013
Ruth Burr, Moz, @ruthburr
Metrics to Show Your CEO
http://www.slideshare.net/RuthBurr/dfwsem-metrics-to-show-your-ceo-ruth-burr
Brittan Bright, Independent Consultant & Trainer, @BrittanBright
How to Overcome Corporate Politics
http://www.slideshare.net/brittbright/navigating-corporate-politics-dfwsem-state-of-search
Mike Arnesen, SwellPath, @Mike_Arnesen
E-Commerce SEO
http://www.slideshare.net/mikearnesen/mike-arnesen-e-commerce-seo-state-of-search
Jon Cooper, Point Blank SEO, @PointBlankSEO
E-Commerce Link Building
http://www.slideshare.net/jonrcooper/ecommerce-link-building-state-of-search-2013
Eric Enge, Stone Temple Consulting, @stonetemple
Social Media and SEO
Zeph Snapp, Not Just SEO, @ZephSnapp
Using Personas to Help With Outreach
http://alturainteractive.com/using-personas-to-improve-spanish-digital-pr/
John Doherty, Hotpads, @DohertyJF
Build Your Marketing Funne: From Search to Conversion to Lifelong Customer
Mack Fogelson, Mack Web Solutions, @MackFogelson
Content With Purpose: From Search to Conversion to Lifelong Customer
http://www.slideshare.net/mackfogelson/from-searchtoconversiontolifelongcustomermackfogelson
Local Track:
Bill Hartzer, Globe Runner SEO, @BHartzer
Local in 2013: Recent Updates & New Stratergies
http://www.slideshare.net/bhartzer/local-seo-and-search-in-2013
Andrew Shotland, Local SEO Guide, @localseoguide
Local Search in 2013
Dana DiTomaso, Kick Point, @DanaDiTomaso
Local SEO is for Everyone
Paula Keller, Search Influence, @paulalmkeller
Surviving & Thriving in Local Search
http://www.slideshare.net/searchinfluence/thriving-and-surviving-in-local-search-at-stateofsearch
Brian Combs, Ionidas Local, @BrianPCombs
Working the Review System
Chris Silver Smith, Argent Media, @Si1very
Semantic Markup for Local
Kane Jamison, Content Harmony, @KaneJamison
Data-Based Content Marketing
Bryan Eisenberg, Eisenberg Holdings, @TheGrok
How to Leverage Data to Rock the Customer Experience
http://www.slideshare.net/BryanGroks/mad-men-of-search
Christine Churchill, Key Relevance, @ChrisChurchill
Keyword Planner and Not Provided
Bill Leake, Apogee Results, @Marketing_Bill
Avoiding Search Marketing Malpractice
Paid Track:
Elizabeth Marsten, Portent, @ebkendo
What PPC Can Steal from SEO
http://www.slideshare.net/ebkendo/state-of-search-2013-dfwsem
Susan Wenograd, Garden Ridge Corp. HQ, @SusanEDub
3 Awesome PPC Reports
John Lee, Clix Marketing, @John_A_Lee
Social Paid Ads
Michael Edwards, OPM, @OPMAgency
Adwords Remarketing
http://clearslide.com/view/mail?iID=4S5ALR773A5XC79VABDV
Andrew Goodman, Page Zero Media, @Andrew_Goodman
Efficient PPC Management Through Automation
Steve Hammer, RankHammer, @ArmondHammer
Efficient PPC Management Through Automation
http://www.slideshare.net/armondhammer/state-of-search-adwords-scripting
Aaron Levy, SEER Interactive, @BigALittlea
Organization for Enhanced PPC Management
Kevin Lee, Didit, @Kevin_Lee_QED
Winning at PPC in a Hyper-Competitive Market
Attendees must request the presentation by DM on Twitter
Christi Olson, Expedia, @ChristiJOlson
Enterprise Paid Search Marketing
Matt Van Wagner, Find Me Faster, @mvanwagner
Creating Display Campaigns
Social Track:
Brent Csutoras, Kairay Media, @BrentCsutoras
What’s Snoo With Reddit
Jabez Lebret, Get Noticed Get Found, @JabezLebret
Black Hat LinkedIn Strategies for World Domination
http://www.slideshare.net/Jabezlebret/black-hat-linked-in
Marty Weintraub, Aim Clear, @aimclear
Paid Social Ads for Content Marketing
Dennis Yu, BlitzMetrics, @DennisYu
The Most Ridiculous Things You SHOULD do on Facebook
http://www.slideshare.net/Blitzmetrics/state-ofsearch-presentation
Mike Orren, Speakeasy, @MikeOrren
Yin and Yang: Why Social Needs Search (and Search Needs Social)
Rob Garner, Advice Interactive Group, @RobGarner
Optimizing Google+, Google Glass and Google Now
Randall Turner, Advice Interactive Group, @RandallsAdvice
Social Media Strategy: Strategically Defining Your Social Media Tactics
Matt Siltala, Avalaunch Media, @Matt_Siltala
Cultural Shift in Marketing
Lena West, Influence Expansion, @LenaWest
Wordless Wednesdays: How to Swaggerjack the Power of Visual Memes
Michael Stancil, Buzzshift, @STNC
Beyond the Pin: Building Your Own Brand With Pinterest
http://www.slideshare.net/stnc/state-of-search-2013-beyond-the-pin
Closing Keynote:
Duane Forrester, Microsoft Bing, @DuaneForrester
The Web Of Things: State Of Search 2013
http://www.slideshare.net/duaneforrester/state-of-search-2013-28394644
